Educating the Male Market on the Value of Insurance

Educating the Male Market on the Value of Insurance

Men may be known as the protectors of the family, but when it comes to life insurance, their arsenal can be a bit on the light side. According to the 2011 LIMRA “Person-Level Trends in U.S. Life Insurance Ownership” study, the proportion of men ages 35 to 54 with no individual life insurance has continued to increase over time, with two out three men ages 35-54 and six out of 10 men in the 45 to 54 age group carrying no individual life insurance. As for group life insurance, although men … [Read more...]

How To Quickly Attract The ‘Perfect’ Life Insurance Prospects To You Every Month!

How To Quickly Attract The ‘Perfect’ Life Insurance Prospects To You Every Month!

The most common question we get from agents, advisors and planners is… “How do I consistently attract enough good prospects for our firm?” Almost every agent, advisor and planner we talk to is unhappy with the amount of qualified life insurance prospects they see in a month. And, it’s no wonder they are struggling with prospecting, when you look at how they prospect! Most of them are looking for anyone and everyone who fogs a mirror. They want to believe that the more products and … [Read more...]

Life Settling Term Insurance – Commission Factoring

Life-Settling-Term-Insurance

When it comes right down to it, agents are paid very well when they provide exceptional value and advice to their clients.  A sale is a sale, but value leads to long-term relationships, being referable, and ultimately more revenue.  This article is intended to outline a method in which economic value, which did not previously exist, can be created for your client, and ultimately put more income into your hands as well. Term insurance is actuarially designed not to pay.  The vast majority … [Read more...]

Preparing Your Clients for Retirement

Life Insurance - Preparing Your Clients for Retirement

The numbers are disheartening, as reported in a U.S. News & World Report 2012 article: One in six older Americans lives below the poverty line ($22,350 for a family of four). The cost of assisted living facilities has risen to a national annual median rate of $39,600. Americans 55 and older now account for 20 percent of all bankruptcies, with the majority due to medical and funeral expenses. As the population ages, costs grow — in terms of taxes, healthcare and living … [Read more...]

How to Market and Sell Cash Value Life Insurance

cash-value

Five years ago, in anticipation of the current meltdown of the economy, we wrote a series of articles about how you can make your life insurance sales career 'Recession Proof!' We think many of the life insurance marketing, prospecting, appointment setting and sales ideas, tips and strategies in those articles need repeating today in view of what's been happening in our economy. Important Message… Unfortunately, most agents are looking for a quick fix, something new and exciting that … [Read more...]

The Level Premium Concept: The Basis for Cash Value Life Insurance

_Basis-for-Cash-Value-Life-Insurance

One problem with life insurance is that as one ages, increasing mortality costs increase the cost of insurance. To make life insurance affordable over the lifespan, insurance companies created the level premium concept, designed to overcome the problem of prohibitive costs at older ages. Understanding the level premium concept will help you explain to your clients how cash value life insurance works. In level premium insurance, if premiums that increase each year due to age are leveled out, … [Read more...]