“Living Benefits” has become the phrase for companies marketing Critical Illness insurance plans and rightly so. But what exactly are living benefits and what is making them so popular as insurance products? Generally people only considered protecting their family in the event of their passing. With the advancement in medical technology we generally survive an event that used to take our life. Imagine someone has a Life Insurance policy with a $500,000 death benefit. This will pay a … [Read more...]
About the Author
Ed Mueller has over 20 years of expertise in the Critical Illness, Health, Life and Supplemental Insurance fields. He is the co-owner of Life & Health Benefits Solutions LLC and founder of the Critical Illness Support and Awareness Network. He recently authored and published two books on critical illness, one to help educate agents on the types and value of critical illness plans, and the second to give solid unbiased information to consumers. Visit him at www.cihelp.org or www.lahbs.com.